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CCN will be shutting down after the June 2019 Google Core update
CCN, a cryptocurrency news platform based in Norway, is shutting down due to a 71% drop in cellular traffic due to a recent Google search rankings update on June 3rd. Jonas Borchgrevink, director and founder of the platform, confirmed this in an official letter to the media community on the website on June 10, 2019.
The website went live back in June 2013 as CryptoCoinsNews.com, a news source focusing on crypto. The founder was the Norwegian entrepreneur Jonas Borchgrevink. At the end of 2018, CCN became part of Hawkfish AS, a Norwegian media company. According to CCN reports, most of their contractors and employees are based in Europe, the US and Asia.
Since its inception, the site has been very busy and has had solid organic search activity as shown by Borchgrevink's internal charts. However, all of this crashed after Google's update, which the company dubbed the "June 2019 Core Update".
In the detailed post, the CCN founder stated that the website had suffered a massive blow from Google's core update, which caused Google search mobile traffic to drop by 71% overnight.
Impact of Google June 2019 Core Update on CCN
In his message, Borchgrevink revealed the data from the SEO analyzer Systrix and stated that the visibility of the news portal had dropped from 1.2 to less than 0.6.
The CCN founder emphasized that after the core update, Google stopped displaying articles from CCN in search results. For this reason, the news portal has lost over 90% of its sales due to data loss.
"General Crypto Crackdown by Google"
According to Google, these updates should "improve our results". Back on October 11, 2018, Google SearchLiason wrote that most of these updates have seldom noticeable changes, but they are helping Google keep improving its search gradually.
However, the June 2019 Google search ranking update had some huge impact. According to reports, CCN was not the only news platform affected by what Borchgrevink referred to as a "general Google crypto raid". The Norwegian cited other significant losses allegedly suffered by some of the site's competitors, CoinDesk and Cointelegraph.
Borchgrevink also quoted the U.today administrator who stated that the website's AMP (Accelerated Mobile Pages) is at "zero level" and that searches are now being filled with outdated top stories from CoinDesk, Bloomberg and FXstreet. U.today is another news publication.
Not all sites are lost
However, Jonas Borchgervink quoted Search Engine Land's Barry Schwarts who stated that some UK news outlets like Metro, The Sun and Mirror had gained Google Search Engine traffic.
The CCN CEO also expressed concern that Google could control the search engine industry by playing the monopoly game. He added that Google is against free speech and journalistic ethics. He urged anyone who wants to wake up and rebel against "Google democracy" and provided a list of demands to Google.
Borchgrevink concluded his letter by stating that after the shutdown, the entire CCN team will be relocated to another news platform - HVY.com.
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